Reputation management is the deliberate practice of shaping public perceptions of a brand or person.
It involves actively monitoring what is being discussed about you on the internet.
The primary aim is to highlight positive content and address any negative feedback or criticism.
This frequently includes engaging with customer reviews on different platforms.
https://teletype.in/@maxbezel/RBkWU0YAgXU A key component is optimizing search engine results for associated search terms.
Effective ORM helps establish trust and safeguard a positive digital image.
Ultimately, it is an crucial strategy for any modern business or public figure.