Reputation management is the strategic process of shaping public perceptions of a brand or individual.
It involves actively tracking what is being discussed about you on the internet.
The goal is to promote favorable content and address any negative comments or criticism.
This often includes responding to customer reviews on various websites.
https://www.chordie.com/forum/profile.php?id=2469538 A key component is optimizing search engine listings for associated search terms.
Effective reputation management helps establish trust and safeguard a positive digital image.
Ultimately, it is an essential practice for any modern business or public figure.